For those unfamiliar, the ACEM group is composed of 18 members including various manufacturers such as BMW Motorrad, Bombardier Recreational Products (BRP), Ducati Motor holding, Harley-Davidson, Honda, Kawasaki, and many more.
Throughout the year 2023, we have seen positive signals from the market. In Italy, for example, in October, motorcycle and scooter registrations surged to +15%, surpassing 300,000 units since the beginning of the year.
A phenomenon that, according to ACEM’s analysis, continues to be confirmed in the European market after the first half of the year. In the first six months of the year, ACEM had shown a growth of 11.3% compared to 2022, a growth that reaches 11.8% considering the first nine months of 2023.
The five largest European markets (France, Germany, Italy, Spain, and the United Kingdom) reached 873,985 registered units from January to September 2023. This translates to an increase of about 11.8% – as specified above – compared to the same period in 2022 (781,839 units). A difference of 92,146 units, which is indicative of a market that, despite everything, is eager to grow with a solid core of enthusiasts and “new recruits” supporting it.
During the first nine months of the year, registrations increased significantly in Europe, starting with Italy, with 271,552 units, +19.4% year-on-year, Spain (with 154,019 units, +13.4%), Germany (190,490 units, +9.6%), and France (168,118 units, +8.7%), whose trend is very positive. In contrast, volumes remained stable in the United Kingdom (89,806 units, -0.4%).
The situation is completely different for mopeds, which reached a total volume of 155,098 units in the six European markets monitored by ACEM (Belgium, France, Germany, Italy, the Netherlands, and Spain). In these countries, there is a 25% decrease compared to last year (206,927 units). The decrease is widespread in all monitored countries, although with lower values in Belgium (-2.7%) and Spain (-2.8%). Antonio Perlot, Secretary-General of ACEM, comments on the ACEM data: “The strong growth of the European market in the first nine months highlights the long-term interest of consumers in powered two-wheelers, both for daily commuting and leisure. The initial data for October confirm the positive trend of motorcycles, with a partial recovery of moped volumes.”