Hyundai, a heavyweight in global motorsport, has emerged as a potential new entrant to the ABB FIA Formula E World Championship. However, the South Korean automotive giant has confirmed it won’t join the series at the start of the Gen4 era in 2026. This development has sparked conversations about the brand’s future involvement in Formula E and its long-term motorsport strategy.
“Hyundai’s Current Motorsport Commitments”
Hyundai’s motorsport presence is already significant. The manufacturer runs a successful World Rally Championship (WRC) program, securing its first drivers’ title with Thierry Neuville in 2024. Starting in 2026, Hyundai will also launch a hypercar program under its luxury Genesis brand in the World Endurance Championship (WEC) and IMSA SportsCar Championship. These substantial commitments seem to have delayed its potential entry into Formula E.
Jeff Dodds, Formula E’s CEO, has engaged in discussions with Hyundai’s motorsport chief Cyril Abiteboul and is optimistic about Hyundai’s eventual arrival.
“I think this kind of championship makes a lot of sense for a manufacturer like Hyundai,” Dodds said. “But I also think it’s very unlikely they’ll be on the grid for the start of Gen4.”
“Formula E’s Flexible Entry Model”
Dodds emphasized that Formula E’s structure allows manufacturers to join mid-cycle, making it feasible for Hyundai to enter after 2026. This flexibility might work in Hyundai’s favor, as it would give the company more time to develop a competitive powertrain and integrate seamlessly into the championship.
“The challenge is not whether they can join but whether they can be competitive quickly,” Dodds explained. “It’s a big investment, and they need to ensure they’re ready.”
“Hyundai’s Potential Partnership With McLaren”
McLaren, one of Formula E’s most prominent teams, has reportedly held talks with Hyundai about a potential collaboration. McLaren currently operates as a customer team, using Nissan powertrains, but a partnership with Hyundai could elevate its competitiveness.
“It wouldn’t surprise me if Hyundai or other big manufacturers start to come to Formula E for the future,” McLaren Formula E team principal Ian James said.
While Hyundai’s entry may not coincide with the Gen4 launch, the possibility of integrating with an established team like McLaren could expedite its transition. McLaren has the technical expertise and operational knowledge Hyundai would need to hit the ground running.
“Why Formula E Fits Hyundai’s Vision”
Hyundai’s growing focus on electrification aligns well with Formula E’s ethos. The championship serves as a testing ground for cutting-edge electric technologies, offering a global platform to showcase innovations. The timing of Hyundai’s eventual entry will likely depend on its ability to align this ambition with its existing motorsport commitments.
Dodds highlighted the strategic fit: “They’re investing in motorsport and electrification. I think it makes a lot of sense for them to join this championship.”
“Formula E’s Need for New Manufacturers”
The addition of Hyundai would be a significant boost for Formula E, which has not welcomed a major new manufacturer since Porsche joined in 2019. While brands like Maserati and Lola have entered recently, their involvement differs from Hyundai’s potential as a full-scale technology-driven operation.
Hyundai’s presence would not only enhance the competitive landscape but also validate Formula E’s standing as a premier motorsport championship. With Porsche, Jaguar, and other top manufacturers already in the mix, Hyundai’s entry could raise the stakes even higher.
“McLaren’s Dual Role in the Spotlight”
Ian James, who also serves as McLaren Automotive’s Director of Motorsport, hinted at broader implications for McLaren’s motorsport strategy. As rumors swirl about a potential McLaren LMDh hypercar project, Hyundai’s involvement in WEC and Formula E could pave the way for collaborative ventures across multiple disciplines.
“I think my understanding is that they [Hyundai] see Formula E fitting well within their portfolio,” James said, leaving the door open for strategic synergies between McLaren and Hyundai.
“Conclusion: A Delayed, But Promising Entry”
While Hyundai won’t be joining Formula E at the start of the Gen4 era, its eventual involvement could be transformative for the championship. The company’s commitment to electrification and its deep motorsport pedigree make it a perfect fit for Formula E’s future. Whether as a standalone entity or in partnership with a team like McLaren, Hyundai’s arrival could redefine the competitive landscape.
For now, the motorsport world waits with bated breath to see if and when Hyundai will make its electrifying debut in Formula E.