The Ducati Hypermotard 698 Mono RVE is the “Most Beautiful Motorcycle” of EICMA 2023.

The Hypermotard 698 Mono RVE wins the title of “Most Beautiful Motorcycle” at EICMA 2023. The verdict was dictated by the public of the International Bicycle, Motorcycle and Accessories Exhibition, which filled the halls of the Milan-Rho Exhibition Center during the four days of opening, and who voted directly at the show or online.

The contest “Vote and win the most beautiful motorcycle at the show”, organized since 2005 by the Italian magazine Motociclismo, in collaboration with EICMA, witnessed the twelfth victory for Ducati this year. The Hypermotard 698 Mono RVE took first place with over 35% of the votes from approximately 25,500 enthusiasts, including show visitors and users of the Motociclismo website, who expressed their preference.

The announcement of the Hypermotard 698 RVE’s victory came on Sunday, November 12, the last day of the event, followed by the official awards ceremony at the Motociclismo stand. Receiving the prestigious award for the Borgo Panigale company was Andrea Ferraresi, Director of the Ducati Style Center.

It was a special Sunday for Ducati, which not only won this title for the twelfth time in eighteen editions, but also triumphed literally in Sepang, monopolizing the podium with Enea Bastianini, Alex Márquez and Pecco Bagnaia. With the results of the Malaysian Grand Prix, Ducati equals two absolute records in MotoGP: the number of 15 victories in a season, and with no less than five riders (Bagnaia, Bezzecchi, Martín, Zarco and Bastianini) winning. Receiving the award for “Most Beautiful Bike of the Show” was the final act of an intense week that saw hundreds of thousands of visitors flock to the 2023 edition of EICMA, confirming the continuous growth of the Milan event. The prestigious result achieved by the Hypermotard 698 Mono RVE confirms the incredible interest aroused by Ducati’s fun-bike, exhibited at the stand, along with the Superquadro Mono engine. From the beginning, the public flocked to the Ducati stand, where the company from Borgo Panigale showcased the novelties presented during the 2024 World Première, which in EICMA 2023 had its sixth episode with the Panigale V4 SP2 30th Anniversario 916, whose 500 units were sold in just three days. The presentation event was also an opportunity to announce the dates of the 2024 World Ducati Week, which will take place on the weekend of July 26-28, as always at the Misano World Circuit “Marco Simoncelli”.

Enthusiasts were able to admire the entire Multistrada family, enriched this year with the new V4 S Grand Tour and V4 RS. The DesertX Rally was also a great success among visitors, displayed alongside the DesertX in the “RR22” color scheme.

The three Scrambler® models, Icon, Full Throttle, and Nightshift, starred in an off-site event featuring the duo of artists Van Orton Design, and we must not forget the new e-MTB Powerstage RR.

All bikes can be seen on the Ducati.com website, where the new configurator is already online and with which enthusiasts can create their dream bike by embellishing it with Ducati Performance accessories, and, in the case of the 2024 models, visualize them in different scenarios.

Also on display were, of course, the Panigale V4 R with which Álvaro Bautista was confirmed World Superbike Champion in Jerez, and the DesmosediciGP that Pecco Bagnaia took to the lead of the World Championship at the entrance of the last MotoGP races. Both bikes were displayed in the yellow color scheme used by the official MotoGP and WorldSBK riders at the Italian Grand Prix and, in Superbike, also at the final round in Jerez. Alongside them was the electric prototype V21L, with a special color scheme inspired by Ducati’s sporting history, which captivated the audience at IAA MOBILITY in Munich. On Friday, the PanigaleV2 World Supersport Champion with Nicolò Bulega also took to the stage.

The Ducati motorcycles, and the many guests and friends who were present, brought the EICMA MotoLive stand and outdoor area to life. Ducati now awaits enthusiasts at World Ducati Week 2024. The date is set for the weekend of July 26-28, as always at the Misano World Circuit “Marco Simoncelli”