EICMA opens the online procedure to obtain free entry to the first edition of EICMA RIDING FEST, the new format organized and promoted by the Milan fair on the occasion of its 110th anniversary, which will take place on the weekend of April 27 and 28 at the Misano World Circuit Marco Simoncelli.
All fans need to do is access the ticket shop on the official EICMA website and register to get a free entry ticket that will allow them to enter the Santa Monica circuit paddock, where they will find over 250 motorcycles on test, shows, entertainment, games, activities reserved for young people and even children from 6 to 12 years old.
The offer of the two days of EICMA RIDING FEST in Misano includes free demonstrations on asphalt, which will take place near the circuit, off-road tests on a specific track open to both specialized enduros and two-cylinder motorcycles, and tests on the international track (the only paid experience) with the supersport and hypernaked range. And then there is also space for the youngest with two specific and propaedeutic proposals dedicated to them: one reserved for testing 125 and another for boys and girls from five to twelve years old developed thanks to the collaboration with the FMI (Italian Motorcycling Federation).
The EICMA RIDING FEST weekend also offers the public an entertainment program developed according to the winning model of MotoLive, the container of EICMA that during the November event hosts titled races, shows, stage moments with talents and pilots, freestyle motocross races, acrobatic tests and much more.
The ticket, which is free, will only allow access to the paddock area and the event, while each enthusiast can then request and activate the various driving experiences directly on site, at the manufacturers’ counters and in the various thematic areas, subject to availability.
The motorcycle brands that have already confirmed their presence include Aprilia, Betamotor, Benelli, BMW, CF MOTO, Ducati, E-Boost Fantic, Honda, Kawasaki, Kove, Moto Guzzi, Moto Morini, Mondial, MV Agusta, Next, QJ Motor, Royal Enfield, SWM, Suzuki, Triumph, TM Moto, T-Moto, Voge, Yamaha and Zero Motorcycles.
Tickets and more information at www.eicma.it