The 2024 range that will be complete with a live presentation at 5:00 pm (local time), the Ducati motorcycles that were stars in world championships and many events at the stand, in the outdoor area and outside the fairground, are the ingredients that will allow the Borgo Panigale brand to be the protagonist of EICMA 2023, where Ducati is ready to welcome enthusiasts until Sunday, November 12, in Hall 15, Stand N10.
A motorcycle that could not be missing at the Ducati stand is the Panigale V4 R, with which Álvaro Bautista was confirmed World Superbike Champion in Jerez, winning the prestigious “triple crown”, which consists of the titles of riders, teams, and constructors. By its side, naturally, the Desmosedici GP with which Pecco Bagnaia will compete for the rider’s title against his teammate Jorge Martín in the final three MotoGP races. Ducati won the Constructors’ title in Indonesia, and the remaining titles are already assigned to a Ducati rider and team. Both motorcycles will be displayed with the yellow color schemes used by the official MotoGP and WorldSBK riders in the Italian rounds of their respective championships and, in Superbike, also in the final race in Jerez.
By its side will also be the electric prototype V21L, which set new records in the 2023 season of the FIM Enel MotoE World Championship. At EICMA, the V21L will also be displayed in a special color scheme inspired by Ducati’s sporting history, which fascinated the public at the IAA MOBILITY event in Munich. On Friday, the V21L will give way to the Panigale V2 Supersport that won that World Championship with Nicolò Bulega.
Also scheduled to visit the stand is the nine-time Motocross World Champion Antonio Cairoli. Two weeks ago, Tony joined the Ducati family as a high-performance test rider for the prototype that will be developed next year for the 2024 Italian Motocross Championship.
A stand full of new models
The protagonists of the stand are, along with the entire 2024 range, the new models presented at the Ducati World Premiere. The Multistrada family expands this year with the new V4 S Grand Tour, a bike ready for travel thanks to its complete standard equipment, and with the incredible V4 RS, the most sporty, exclusive, and exciting Multistrada ever created, due to the Desmosedici Stradale engine with dry clutch.
The Adventure world is completed with the DesertX. Alongside the standard version, perfect for those who use the bike every day and even on the most adventurous trips, the Ducati stand naturally welcomes the more specialized DesertX Rally. Born from the winning experience at the Erzbergrodeo with Antoine Meo, the Rally is aimed at rally and challenging adventure enthusiasts, thanks to the highest quality competition-derived components.
The new Hypermotard 698 Mono, revealed alongside the Superquadro Mono engine, is a fun, essential, light, and at the same time beautiful, high-performance and sophisticated fun-bike like all Ducatis. Packed with technology derived from the world of Panigale, it represents an innovation milestone in the Ducati range. Beside it, mechanical enthusiasts can admire the live Superquadro Mono engine.
The space dedicated to the “Next-Gen” Scrambler® will host the three models, Icon, Full Throttle, and Nightshift, as well as the custom superstructures created by the two artists from Van Orton Design, protagonists of the “Next-Gen Tour” that took place throughout Europe during the year. All Ducati events The relaxed atmosphere and positive vibes typical of the Scrambler lifestyle will also extend beyond the exhibition area to a “fuorisalone” night organized in the center of Milan, at the Dazi space in Piazza Sempione. The event will take place on Wednesday, November 8th, will be open to the public, and will include a DJ set starting at 10:30 pm, surrounded by the elements that make the “Next-Gen Freedom” Scrambler unique. Visitors to EICMA will be able to experience the Ducati passion thanks to the events that will liven up the week, starting on the opening day to the public, Thursday, November 9th. Ducati riders and friends will be with enthusiasts at the stand. On Thursday, November 9th, from 2:00 pm to 2:45 pm, Michele Pirro will be the first protagonist of the Meet & Greet sessions. In the following days, it will be the turn of World Supersport Champion Nicolò Bulega (Friday, November 10th, from 3:30 pm to 4:15 pm) and rider and influencer Luca Salvadori (Saturday, November 11th, from 2:30 pm to 3:15 pm).On Sunday, November 12, it will be the turn of Kevin Vandi, Supermoto pilot and one of the protagonists of the launch video of the new Hypermotard 698 Mono (10:30 to 11:15) and, finally, the YouTube star Fil (15:00 to 15:45). Also at the Ducati stand, on Friday 10th at 15:30, the stage will receive a designer from the Ducati Centro Stile for a live performance. The Motolive outdoor area will be the setting for show-offs, performances on the new 2024 Ducati motorcycles, by stuntman Emilio Zamora (Thursday 9th at 15:20 and Saturday 11th at 12:45) and by riders Nicolò Bulega (Friday 10th at 14:20), Luca Salvadori (Saturday 11th at 15:50) and Kevin Vandi (Sunday 12th at 12:15). In the E-Mobility area, enthusiasts can also test Ducati E-Bikes throughout the duration of EICMA. Also in the Motolive area, the International Maxienduro Race will take place on Friday 10th, a chase race reserved for off-road twins in which the Ducati DesertX Rally will challenge its rivals piloted by Antoine Meo. Qualifying will take place at 11:55, while the final will take place at 15:25.