Verge Motorcycles, located in Finland, has been planning its growth in recent months. The company states that its technology is well refined and ready for expansion. The company has just announced Mark Wilson as its new Chief Financial Officer. It is now taking additional initiatives to reshape its management structure in order to accelerate global expansion.
In response to global demand, Verge Motorcycles has hired the expertise of two notable individuals from the automotive sector to strengthen its production capacity. Alan Foster will take on the role of COO of Verge Motorcycles, while Haydn Baker will assume the role of CPO. The company’s innovative technology and design have piqued the interest of motorcycle and electric mobility enthusiasts worldwide. The initial surge in demand has resulted in a large number of orders, prompting Verge to plan entry into the US market by the end of 2023. Foster and Baker will both play key roles in Verge Motorcycles’ ongoing growth initiatives.
Alan Foster, with over four decades of experience in the automotive sector, has taken on the role of Chief Operating Officer at Verge Motorcycles. Prior to this, he held various leadership positions at McLaren Automotive for over 15 years. He played a key role in establishing a manufacturing technology center responsible for producing all McLaren road vehicles, which also became a popular attraction for the brand’s visitors.
In recent years, Foster has worked as an industry consultant, collaborating with major car manufacturers through his independent company. In his new role at Verge, he will be responsible for expanding production capacity, strengthening quality control measures, and optimizing global operations.
However, Haydn Baker, an experienced figure in the automotive sector, brings a wealth of knowledge to his role as Product Director at Verge Motorcycles. Baker has extensive experience in the field of electric vehicles, having spent a decade in key positions at McLaren Automotive and a period at the American electric vehicle manufacturer Rivian. Baker’s responsibilities at Verge Motorcycles include managing the product development program, improving engineering procedures and standards, and introducing flexibility in product selection. His experience in both the traditional and electric automotive industries qualifies him for this key role.
