Honda Motor Co. has just held a press conference in Japan to outline its plans and future strategies in the field of electric mobility for its motorcycles. The stated goal is simple and unequivocal, to increase global sales of electric motorcycles to the level of 4 million units by 2030, actually increasing the previously announced estimates by 3.5 million, which is nothing less than an additional 500 thousand units.
To achieve this, Honda will invest around 2.5 billion euros in addition to its already substantial investment; money that will be used to develop new models, but not only that. It is clear that the intention is economic, as Honda aims to ensure an operating profit margin of over 10% in 2031, but also aims to offer us interesting news about the market in its most sensitive element, the retail price. Honda, in fact, states that it wants to reduce the cost of electric motorcycles by 50%, a decidedly ambitious goal that could really bring about a breakthrough in this field.
Although this year the new Honda EM1e electric scooter was introduced, other models will follow soon, followed by concepts in both the scooter and sports bike segments, naked and off-road, all to give us up to 30 new Honda electric motorcycles by 2030. There will be new levels of advanced connectivity, post-purchase software updates, and modern data collection systems to ensure a service that is increasingly tailored to users’ needs.
Regarding batteries, there will be a new evolution, as we will see the use of LFP (lithium-iron-phosphate) batteries alongside the current lithium-ion batteries. These units are cheaper, suitable for numerous recharge cycles, and above all, more environmentally friendly than the former, as they limit the use of so-called rare elements.
Last but not least, it is interesting to know that, for the future of this market, Honda is also developing the possibility of buying electric motorcycles or scooters directly online, perhaps with home delivery…
