Trackhouse is now officially a reality in MotoGP, with the announcement being made today as expected after Aprilia announced a special event taking place today on social media.
Justin Marks is the face of the project in the American company, and he didn’t hide his happiness in expanding his activity to the category: ‘It’s a fantastic moment for our company. When Trackhouse started, it would always be more than just a Nascar team, we wanted to create something special in motorsports, something that was globally relevant and with an American vibe. We had no boundaries, in ideas, creativity, and geographically and this particular moment is a great moment for our company. We are looking forward to working with Dorna and Aprilia next year’.
Founder and CEO of Trackhouse, Marks explained how he grew up around MotoGP at an iconic circuit: ‘I grew up in northern California and had the opportunity to see the first races at Laguna Seca, they were the first major motor sports events I attended. You think of names like [Wayne] Rainey and [Kevin] Schwantz, Eddie Lawson, and Nicky Hayden was one of my first heroes. It is humbling and empowering for Trackhouse to continue to be a part of American history in MotoGP racing’.
Regarding what led him to start this adventure, Marks clarified:
– I am a student of the ‘game’ and I love all forms of motor sports and I go to all events no matter what form of motor sports. I traveled to the Austrian GP this year to see a GP in Europe, I had never done that before. I wanted to understand the commitment of the fans, the action, and I was completely blown away, it was something that changed my life. Being an entrepreneur and a business owner, I started asking questions, learning about the series and about Dorna, manufacturers and riders, and understanding the business model. On the flight home, I couldn’t help but think about what it would be like to enter MotoGP. By communicating with Dorna and Aprilia: ‘This is something we want to do, here is the concept of what we think we can bring. If there is an opportunity, we would love to pursue it and there it was’. Thank you very much to Dorna, to Ezpeleta, to Aprilia and to everyone for the opportunity that was presented to us. Here we are.